Oura ring x Acne

2025 - Stockholm
A speculative pitch exploring a potential collaboration between Oura Ring and Acne Studios.

The project translated Oura Ring's wearable technology through Acne Studios' fashion-forward visual language, resulting in a campaign concept, visual identity, landing page, product design and content system.

Created independently by me as a pitch project, the work combined brand strategy, art direction, product design, ai creation, copy writing, UI design and motion.

✿ Developed fully AI-generated campaign content as a cost-efficient approach to creating flexible, scalable creative assets within a minimal production budget.

✿ Walkthrough of the interactive landing page experience, designed and prototyped in Figma to create a seamless journey between product discovery, brand storytelling, and conversion.

✿ Native Pinterest advertising concepts optimized for audience relevance, visual discovery, and engagement-driven content consumption.