Neo Soul Festival
2024 - Stockholm
A speculative festival branding concept developed for Neo Soul, a contemporary celebration of music and film. The visual identity was created to capture the energy of live events while providing a flexible system for marketing, wayfinding, and programme communications. AI-generated imagery was incorporated throughout the project to explore scalable creative production and expand the visual language of the festival concept. Created using Photoshop, Illustrator, InDesign, and AI image generation tools.
My role: Art Director, Graphic Designer
